brand policy
英 [brænd ˈpɒləsi]
美 [brænd ˈpɑːləsi]
厂牌政策，品牌政策
双语例句
- The indigenous brand policy is really dumb because all it does is cannibalise the local Chinese brands, said Janet Lewis, head of Macquarie Securities industrials research team in Hong Kong.
麦格理证券（MacquarieSecurities）驻香港的行业研究团队主管詹尼特•路易斯表示：品牌本土化政策确实非常愚蠢，该政策所产生的效果只有一个，这就是蚕食国产品牌。 - Based on the tenet of "Quality orient, customer first, continuous innovation and striving for brand quality" policy, we will provide customers with quality products and satisfactory service.
我公司本着质量为本、顾客至上、不断创新、争创品牌的质量方针，灵活经营，为顾客提供优质的产品和满意的服务。 - Follow the quality and the quality of the brand policy, adhering to excellence, innovative business ideas, and perfection are the Tianma people's spirit.
遵循品质、品牌的质量方针，秉承卓越、创新的经营理念，完美、登封是天马人的追求。 - Therefore, a good professional, good brand, good quality policy and quality objectives, if not a excellent teachers, especially the leader, so the development of the school is not possible.
因此，再好的专业，再好的品牌，再好的质量方针和质量目标，如果没有一支过硬的师资队伍，特别是学科带头人，那么学校的发展是不可能的。 - A bank that is more interested in building up a brand name would adopt a policy of brand advertising.
热衷于树立某一产品声誉的银行将采用产品广告的策略。 - Mr Sarkozy argues that it is sterile to oppose an idealistic to a realistic brand of foreign policy.
萨科齐总统主张，把理想主义外交政策与现实主义外交政策相比较是没有结果的。 - Fighting brand and entry deterrence; a containment policy
竞争性品牌策略：进入遏制角度的分析牵制[遏制]政策 - The company insisted all along "pays great attention the brand, the reform innovation" the operational policy, the enterprise and the product has the high prestige in the market.
公司一贯坚持“注重品牌，改革创新”的经营方针，企业和产品在市场享有较高的声誉。 - Commence from the analysis of Baisha brand image background, analysis the exterior environment of Baisha brand image, policy environment and consumer behavior environment that spread tobacco advertise.
首先从白沙品牌形象建设背景分析入手，一方面分析了白沙品牌形象建设外部环境，烟草广告传播的政策环境和消费者行为环境； - These new currents bring some new characteristic with Internet brand figuring policy compare Internet brand with traditional brand.
这些趋势使得网络品牌在塑造策略上必然具有不同于传统方式品牌塑造的新特点。 - Further, the article presents the characteristics of chartered business and points out that in order to guarantee the healthy development of chartered management, the fundamental guidelines and standardization procedure should be defined by an internal standard, and brand expansion should be achieved through policy output.
同时，阐述了特许经营的工作程序，并指出：为保证特许经营的良性发展，应以内部规范的形式确定基本指导原则和工作程序，通过制度输出实现品牌的延伸。 - Thus our development may adopt such policies as brand policy, culture-leading policy, target market policy etc.
针对于此，拓展策略可采用品牌策略、文化先行策略、目标市场策略等。 - Differentiation is the premise in brand position, the policy of which mainly includes types, levels, scales, competitive strategy and so on.
差异化是大学品牌定位的前提，定位的策略主要有类型定位、水平定位、规模定位和竞争性战略定位等。 - Therefore, in setting up the brand, Wenzhou's enterprises should face the dilemma in brand policy, adopting the parent and subsidiary brand policy to avoid the risk of brand decision.
温州企业在品牌建设中，应该正视品牌决策的二难选择，走中庸之道，运用母品牌加子品牌策略，规避品牌决策风险。 - Based on these, the thesis puts forward the counter-measures to carry out the strategy of brand innovation in terms of government policy system, enterprise development system, market direction system and social supporting system.
在此基础上，从政府政策体系、企业发展体系、市场导向体系和社会支撑体系四个方面提出了实施品牌创新战略的对策。 - Compared to the booming commercial websites with flexible mechanism, the media websites in mainland have their own unique advantages. For one thing, the abundant news information resource and long-term brand is ready, for another, policy support from government is favorable.
与机制灵活、发展迅猛的商业网站相比，大陆媒体网站也拥有其独特的优势，比如丰富的原创新闻信息资源和延续多年的品牌优势，更有政策的扶持。 - A Dilemma in Brand Policy
品牌决策中的二难选择 - Starting from an analysis of the meanings of brand extension, this paper focuses on the potential risk of brand extension for the enterprise and puts forward some key factors to be considered in the process of carrying out the brand extension policy.
本文从探讨品牌延伸的涵义入手，重点分析品牌延伸对企业的潜在风险，并提出了企业品牌延伸战略实施中风险防范应重点考虑的因素。 - The article analyzes the reasons of stages, systems and policies which cause confusion of auto industry in China by the ways of brand promotion, competitive environment and industry policy.
本文从品牌营销、竞争环境和产业政策的角度分析了造成我国汽车产业问题的阶段性原因、体制性原因以及政策性原因。 - Sports product clustering possesses advantage in many aspects such as mass production and cost, information and innovation, regions and brand, industry and market, policy and environment.
体育用品产业集群具备规模和成本优势、信息和创新优势、区域和品牌优势、产业与市场优势以及政策与环境优势。 - Due to lots of factors affecting competitive competence, this paper will focus on two aspects of the research objective which are brand policy and service and will compare with its competitor.
由于影响企业竞争力的因素很多，本文将重点从品牌策略和服务两方面研究中国联通的市场竞争力，并与其主要竞争对手&中国移动做比较分析。 - Setting up the brand-oriented promotion policy;
以树立品牌形象为主的促销策略； - The fur processing enterprises volume of exports is big, but most fur processing enterprises rely on OEM production there is no brand, long-term development of export tax rebate policy change affecting business, poor ability to resist risks.
皮毛类加工企业出口创汇量大，但大多数靠贴牌生产没有自主品牌，出口退税政策变化影响企业长远发展，抵御风险能力差。 - Finally, under the features on sales channels of brand clothing enterprises, it establishes the ordering policy of a chain of six brand clothing enterprises.
最后，根据品牌服装企业销售渠道的特点，建立了六个品牌服装企业连锁店的订购策略。 - Brand marketing is to keep a policy of sustainable development of enterprises.
品牌营销就是保持企业可持续发展的一种策略。 - This brand new criminal policy not just impacts the conception but also brings adjusts to current system and custom.
一项全新的刑事政策，带来的不仅仅是理念的冲击，更重要的是现有制度和习惯做法也应当和将要随之作出重大调整。 - In this thesis, explicit brand equity were considered as the static reflection of brand to consumers which was the outcome of implementing brand policy.
本文认为显性品牌资产主要是从消费者角度出发对品牌资产的反映，它是静态的，反映了企业制订于实施品牌政策的结果。 - This text also draw lessons from ecology, economics, management to learn a related academics of knowledge and research method to analyze the brand the brand environment and the policy to improve the ecosystem.
本文还借鉴了生态学、经济学、管理学等相关学科的知识和研究方法，对品牌、品牌环境以及如何优化品牌环境进行集中分析。 - International "big four" accounting firms entering China, by virtue of its great strength, the higher the brand, as well as national policy tilt, they control the domestic market quickly, and pose a great threat on Chinese accounting firm.
国际四大会计师事务所进入中国，凭借其强大的实力、较高的品牌效应以及国家政策的倾斜迅速抢占了国内市场，对中国本土会计师事务所生存发展构成很大的威胁。 - Explicit brand equity took its shape by developing and implementing brand policy.
通过品牌政策的制订与实施，形成了显性品牌资产。